What makes a referral a good fit?

A good referral is a fashion or apparel brand with an active product development problem, relevant stakeholders, and a genuine interest in improving its PLM workflow. Lifecycle reviews each referral and confirms eligibility and attribution.

The program is for consultants, agencies, implementers, fractional operators, technology partners, accountants, finance advisors, and other people trusted by fashion brands.

What happens after I make an introduction?

Lifecycle runs discovery, product demos, and commercial follow-up. Your context helps us focus on the brand's actual workflow instead of giving a generic product tour.

How are referrals tracked?

During onboarding, Lifecycle confirms the referral route and attribution process with you. Each referral is reviewed before the opportunity moves forward.

Are implementation and co-marketing opportunities guaranteed?

No. Those opportunities depend on the customer, geography, capacity, and mutual fit. The referral program is the starting point.

PARTNER WITH LIFECYCLE PLM

Help fashion brands find the right PLM. Earn 20%.

If apparel brands already trust your advice, Lifecycle gives you a direct way to introduce them to a PLM built for fashion product development.

Apply to partner How the program works

Book a partner conversation with the Lifecycle team.

20%of every referred customer's contract value

Fashion PLMBuilt around apparel product development

Lifecycle supportDiscovery, product demos, and follow-up

WHO IT'S FOR

You know fashion businesses. We know the product workflow.

The best partners can spot when a brand has outgrown spreadsheets, inboxes, or a legacy PLM. They also care about recommending a system the team will use.

Consultants and agencies

You help fashion brands choose systems, improve product operations, or prepare for growth.

Fractional and finance leaders

You work inside the business and can see when disconnected product data is holding the team back.

Implementers and technology partners

You connect PLM, ERP, commerce, and the practical workflows that sit between them.

Fashion industry advisors

You run a community, provide specialist services, or advise apparel teams that trust your recommendation.

HOW IT WORKS

A referral should be easy to follow.

We confirm the opportunity, keep attribution clear, and take care of the product and commercial conversations with the brand.

01
Meet
Book a partner conversation and tell us about your work with fashion and apparel brands.
02
Get set up
We confirm the fit, explain Lifecycle, and agree how your referrals will be attributed.
03
Make the introduction
Introduce a brand with an active PLM need. Lifecycle handles discovery, demos, and commercial follow-up.
04
Earn 20%
Earn 20% of every referred customer's contract value, subject to referral approval and partner terms.

PARTNER COMMISSIONEarn 20% of every referred customer's contract value.

Apply to partner

WORK WITH THE TEAM

Know enough to make a good introduction. We take it from there.

You do not need to become a Lifecycle salesperson. We give you the product context you need, then handle the detailed evaluation with the brand.

Learn the product

Get familiar with Lifecycle across tech packs, samples, suppliers, costing, purchase orders, and production.

Bring us the real workflow

Share the brand's current setup and pain points. We shape discovery and demos around what the team actually needs.

Stay close to the referral

We confirm attribution and keep the next step clear while the brand evaluates Lifecycle.

Explore other ways to work together

When it makes sense, we can discuss implementation, integrations, useful content, or industry events.

PARTNER FAQ

Before you apply.

What partners usually ask about referrals, attribution, and working with Lifecycle.

Partners earn 20% of every referred customer's contract value, subject to referral approval and the Lifecycle partner terms.

LIFECYCLE PARTNER PROGRAM

Know a fashion brand that needs a
better AI-driven PLM?

Earn 20% of every referred customer's contract value.