Ella&il has chosen Lifecycle as its product lifecycle management platform. We’re pleased to be working with the Norwegian clothing brand and to introduce it to the Lifecycle community.
Designed in Norway
Founded in Norway in 2014 by sisters-in-law Lene and Rikke, Ella&il makes knitwear and everyday clothing with a Scandinavian design sensibility. Its collection includes merino wool, cashmere, mohair and cotton pieces.
In its brand story, Ella&il describes a focus on seasonless wardrobe pieces. It is a collection built around garments people can return to, from soft knits to familiar everyday layers.
A workspace behind the collection
Behind each style is a set of details that the product team and its suppliers need to share: materials, measurements, construction notes and sample feedback. Lifecycle brings that information into a connected product workspace.
Teams can build tech packs, organise materials and components, and keep sample feedback with the product it belongs to. The aim is a clearer handoff from the design team to the people making the garment.
We’re glad Ella&il is part of Lifecycle. To see how the platform could support your own clothing line, book a demo and bring a product workflow you’d like to explore.
